Paste a listing, get an instant SEO score, and see exactly what to fix in your title, tags, and description to get more clicks — in about 30 seconds.
No login. No card. We never touch your shop.
Drop in any Etsy listing URL — yours or a competitor's you want to learn from.
An instant read on how well the listing follows Etsy's own search best practices.
Plain-English fixes for the title, tags, and description — the ones that move views.
If your listings are live but nobody's seeing them, it's almost never the product. It's that Etsy's search can't tell what your listing is — so it never shows it to the people looking for it. Here's how Etsy search really works, and how to fix the parts you control.
Etsy shows a shopper the listings whose words match what they typed. Before anything about photos or price matters, your listing has to match the search — and it matches on four things you fully control: your title, your 13 tags, your category, and your attributes. Get those wrong and you're invisible no matter how good the product is.
The most common reason for zero views is a title and tags written for humans instead of for search. "My favourite little guy 🐙 handmade gift" reads nicely, but nobody types that. Shoppers type phrases like "crochet octopus plush" or "desk gift for coworker" — and if those exact phrases aren't in your title and tags, Etsy has no reason to match you.
It runs in two stages, and understanding the split is the whole game:
Etsy gathers every listing whose title, tags, categories, and attributes match the shopper's words. This is pure keyword work. If the phrase isn't in your listing, you're not even in the pool. This is exactly what an SEO checker can measure and fix.
Among the matches, Etsy ranks by a quality signal (how often your listing gets clicked and bought), plus recency, shipping price, shop reputation, and the shopper's own habits. No honest tool can promise a #1 spot here — a big part of it is how shoppers react to your listing, which no one can read from the text alone. What you can do is win Stage 1 cleanly so Stage 2 has traffic to work with.
Every one of these traces back to Etsy's own Seller Handbook — no folklore. The free checker grades your listing against them and tells you which you're missing:
Paste any Etsy listing and get its SEO score plus a prioritised fix list in about 30 seconds. Free, no account, and we never write anything to your shop.
Works on any public Etsy listing.
Almost always a search problem, not a product problem: your title and tags don't contain the phrases shoppers actually type. Etsy can only show listings whose words match the query, so single words, brand names, and vague phrases leave you invisible. Run the listing through the free checker to see which title keywords and tags are missing.
Two jobs. To get seen: fill all 13 tags with multi-word phrases, front-load your title, and set every relevant attribute and category. To get clicked: your first photo and price have to earn it — Etsy pushes listings that convert. Fix the searchability first; that's the part the checker measures and the part most sellers get wrong.
Yes — check any listing with no account and no card. You get a score from 0 to 100 and see exactly which title, tag, and description issues are holding it back.
No. The checker only reads your public listing and reports back — nothing is ever written to your shop. If you later connect your shop inside Findig, suggested rewrites still only reach Etsy when you click Accept.
In two stages. First it matches the query against your title, tags, categories, and attributes — the part you control with keywords. Then it ranks the matches by quality (clicks and sales), recency, shipping, shop factors, and the shopper's habits. Keywords get you into the race; conversion decides the finish.