Five honest options for tracking Etsy stock, profit and what to make next — and who each one is really for.
Etsy's built-in quantity field works until your shop grows variations, bundles and a steady order flow — then you start overselling, restocking blind, and mistaking revenue for profit. That's when sellers go looking for real inventory software. The catch: most "best Etsy inventory app" lists are just affiliate link farms. This one isn't. Here are the five options I'd actually point an Etsy seller to, what each costs, and where each one wins.
| Tool | Best for | Price | Etsy-specific? |
|---|---|---|---|
| Findig | Etsy-only sellers who want profit clarity without spreadsheets | Free in early access | Yes — Etsy only |
| Craftybase | Multi-channel makers needing deep material & US-tax accounting | $24–$349/mo | No — many channels |
| Inventora | Makers tracking raw materials on a budget | Free tier; $19–$99/mo | Partly — Etsy + Shopify |
| Sumtracker | Multi-channel brands needing warehouse-grade sync | $59–$99+/mo | No — many channels |
| A spreadsheet | Brand-new or very small, quiet shops | Free | You make it so |
Yes, this is mine — read the disclosure above and weigh it. Findig does one thing properly: take the Etsy back-office off your plate. It syncs your orders automatically, deducts the exact variation the buyer chose (so you can't oversell), shows your real profit after every Etsy fee — not just revenue — and tells you what to make next based on actual demand. There's nothing to map or configure: connect your shop and it imports everything in about a minute.
Craftybase is the established, polished choice — around since 2011, thousands of users. It goes deep where it counts for serious makers: raw-material and lot tracking, bills of materials, and genuinely painless US Schedule-C / COGS reports. It syncs Etsy plus Shopify, Amazon, Faire and more. If you sell across channels or file US taxes, it's hard to beat — the trade-off is price and a fair bit of setup.
Inventora is the friendliest on price: a genuinely free "Hobby" tier (up to 50 product variants and 50 materials), then affordable paid plans. Like Craftybase, it's built around materials, recipes, cost of goods and production — but lighter and cheaper. It also does two-way Etsy sync, writing stock quantities back to your listings. Great if you make from raw materials and want to start free; less focused on Etsy profit than on materials and COGS.
Sumtracker is the heaviest tool here, and that's the point: it keeps one stock pool in sync across Shopify, Amazon, eBay, Walmart and Etsy, with bundles/kitting, purchase orders, multi-location, barcode scanning and demand forecasting. If Etsy is just one of several places you sell, this is the right class of tool. If Etsy is your only shop, it's more machine than you need — and there's no free tier.
For a small, quiet shop, the honest answer is often "you don't need software yet." A well-built Google Sheet — even one ChatGPT writes for you — tracks stock and rough profit just fine, and it teaches you what you actually need before you pay for anything. It stops being enough the day the daily typing becomes the chore you dread: a sheet can't sync orders, deduct the right variation automatically, push tracking to Etsy, or warn you before you run out.
Want a head start? Grab my free Etsy inventory spreadsheet — it's already laid out for per-variation tracking and real profit after fees.
There's no universal winner — there's a winner for your shop:
Whatever you pick, the system underneath is the same: track the real physical thing, deduct it the moment a sale lands, and watch true profit — not revenue. If you want the deeper how-to, here's my guide to tracking Etsy inventory without spreadsheets taking over, and a free Etsy fee calculator to check your real margin on any sale.
If you're an Etsy seller who wants the back-office handled, it's free while it's in early access and I onboard every new shop personally. There are a limited number of beta spots — I read every application and reply within 48 hours.
Apply for a beta spot →