A quick honest note: I built Findig, so I'm not a neutral reviewer — no comparison from a product's own maker ever is. But I've used real, current prices and real features here, and I'll tell you plainly where Inventora is the better choice. If you spot anything out of date, email me and I'll fix it. Facts checked June 2026.
Findig vs Inventora
An honest comparison for Etsy sellers — written by the founder of Findig.
Inventora and Findig look similar at a glance — both are affordable inventory tools aimed at handmade sellers — but they're built around different jobs. Inventora is, at heart, a materials-and-production tool: it tracks your raw materials, recipes and cost of goods, and it has a genuinely useful free tier. Findig is an Etsy-first profit and stock tool: it syncs your orders, shows your real profit after every Etsy fee, and tells you what to make next. Here's a fair look at both — plus the option nobody mentions: just using a spreadsheet.
The 10-second verdict
A spreadsheet
Tiny, quiet shop and you don't mind the typing? A free Google Sheet is genuinely fine. Come back when it starts to hurt.
Inventora
Want to track raw materials, recipes and COGS — or just want a free tier forever — and don't mind doing the materials setup? Inventora's a great pick.
Findig
On Etsy, want real profit after every fee plus variation stock that never drifts and tracking pushed back to Etsy — without the materials homework? That's Findig.
At a glance
Findig
Inventora
Built for
Etsy sellers, specifically
Makers tracking materials & production
Free tier
✓Free in early access
✓Free "Hobby" plan (50 variants)
Paid pricing
Free now; affordable plans planned
$19 / $39 / $99 per month by size
Real profit after every Etsy fee
✓Every fee, incl. the regulatory ones
~COGS / material-cost focused
Per-variation stock, auto-deducted
✓Down to colour & size, in real time
✓Yes
Writes stock back to Etsy listings
✗Tracks your true stock internally
✓Two-way Etsy quantity sync
Raw materials / recipes / BoM / COGS
~Cost tracking yes; deep BoM no
✓Their specialty
Tracking pushed back to Etsy
✓Mark shipped → tracking to Etsy
✗No shipping features
Production planner
✓What to make next, by demand
~Production cards & reorder points
Other channels (Shopify, etc.)
✗Etsy-only for now
✓Etsy + Shopify integrations
Data hosted in the EU (Germany)
✓GDPR-clean, encrypted
~Not stated as EU-hosted
Support
The founder, personally
Standard support; account manager on top tier
Where Inventora is the better choice
I'm not going to pretend Findig wins everything. Inventora does some things Findig doesn't, and for some shops those are the whole point. Choose it if:
You make things from raw materials and want to track them. Inventora is built around materials, recipes, cost of goods and traceability. If you need to know how much yarn, clay or silver a sale consumes and what's left, that's its home turf.
You want a genuinely free plan with no time limit. Inventora's Hobby tier is free for up to 50 product variants and 50 materials. Findig is free during early access; Inventora's free tier is a standing offer.
You want stock quantities written back to your Etsy listings. Inventora does two-way Etsy sync — change the count in Inventora and it updates the Etsy listing quantity. Findig keeps your true stock internally and warns you, but doesn't rewrite your Etsy listing numbers.
You sell on Shopify too. Inventora has Shopify integration; Findig is Etsy-only for now.
If that's you, Inventora is a fair, affordable pick — start on its free tier and see.
Where Findig fits better
Still here? Then you're probably an Etsy seller who cares less about gram-level material accounting and more about am I actually making money, and will I run out? — without a big setup. That's exactly what I built Findig for.
Real profit, not just COGS — without the homework. Findig subtracts every Etsy fee (transaction, payment processing, listing, and the regulatory ones most tools skip), your real shipping cost and your material cost, and shows what's actually left per product and variation. You set costs once; the math runs itself — no recipe-building required to get your first number.
Variation stock that can't oversell — and never drifts. It deducts the exact colour and size the moment a sale lands, warns you before zero, and a built-in monitor flags any write that didn't stick. Your count stays right without you babysitting a sync.
Tracking goes back to Etsy. Mark an order shipped, paste the number, done — Inventora has no shipping features, so this is pure Findig.
Built for Etsy, not for materials. No "define your bill of materials" before you see value. Connect your shop and it imports everything in about a minute.
Free right now, and personally set up. Free during early access, and I onboard every new shop myself.
Your data stays in Germany. GDPR-clean, encrypted at rest and in every backup.
The honest third option: a spreadsheet
For a lot of small shops the real alternative isn't Inventora or Findig — it's a Google Sheet. That's a fine place to start. Here's where it stops being enough:
A sheet can't sync your orders — every sale is a row you type by hand.
It doesn't know the buyer picked "forest green, large" and deduct the right stock.
It can't push tracking to Etsy, warn you before you run out, or plan production.
It's manual data entry forever — ChatGPT can write the formulas, not do the daily typing.
A spreadsheet is free but it's a job you do. Findig is the job done for you. Want to start on a sheet? Grab my free Etsy inventory spreadsheet — it's a good first step.
A fair word on price
Inventora's pricing is honest and reasonable: a free Hobby tier (50 variants), then Starter $19/mo (500 variants), Business $39/mo (2,000 variants) and Growth $99/mo (10,000 variants), with the headline prices on annual billing. Findig is free during early access — that won't last forever, but early sellers keep access at preferred pricing when paid plans arrive. The honest framing: if you want deep materials tracking, Inventora's free tier is hard to beat; if you want Etsy profit and stock clarity with tracking-to-Etsy, that's the Findig side.
Want to try Findig?
It's free while it's in early access, and I onboard every new shop personally. There are a limited number of beta spots — I read every application and reply within 48 hours.